image can be fond on flicker.com. username: keks.au

This week I got put on the Social Media Team at work. In my case, it was officially putting me in something I already was unofficially doing. A little Social, a little SEO Copywriter Chicago, a little PR, a little analytics…

We talked about how we were going to be transparent. I like the idea. I’m always in favor of the idea. People get mad at me because, unless they tell me to keep something a secret, I’m a proponent to the “freedom of information” act.

It got me thinking about how to ensure protection on the company’s brand. (Bare with me. You might need to Finndex these thoughts.) (more…)

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